Business owners and managers are discovering that existing sales and marketing programs are not working well and Internet marketing programs are becoming a critical part of their business operations.
Business managers need to understand which Internet marketing options match their products and services along with their business operations. Some have already discovered that Internet Marketing programs can have significant failures that have high costs.There seems to be an endless supply of Internet marketing consultants who promise great results at high cost but delivery much less.
To help business owners and managers understand what their Internet marketing options are and which are likely to work in their situation, we created the Internet Marketing for Business Managers book. This book was created by a team of experienced Internet marketing experts who understand and use the many different types of Internet marketing programs. You will learn how Internet Marketing programs work, discover typical performance results, and be able to determine which programs are likely to work for your company.
You will not become an Internet marketing consultant by reading this book. There are many factors that influence how successful Internet Marketing programs will be for your products and services. You will learn which Internet marketing programs can work well for your products and company. The goal of this book is for you to create a list of Internet marketing tasks and projects that will help your business.