To utilize WordPress to Setup and Manage your Website, a basic knowledge of web browsing is required. No programming skills are necessary, but some basic HTML programming skills can be helpful for customization.
WordPress works to identify, gather, and process media items, such as text, images, and video, which it stores in a database to produce standard HTML web pages using templates. Once the WordPress website templates have been setup, updating the website can be almost automatic, making it ideal for business owners and marketing managers with little to no prior web design knowledge.
A Hosted Platform runs on an external computer. It can be on the WordPress.com website or it can be on another computer such as GoDaddy.com.
Administrators are people who are authorized to make all changes, such as adding and deleting web pages, approving comments and customizing widgets, such as “Share” buttons.
Databases are the tables that WordPress uses to hold media. For the free website, the databases are automatically setup. For websites that are hosted externally, the database requires a setup.
Templates are files that contain rules used to determine how WordPress will create pages. Templates define the appearances and feature capabilities of WordPress web pages.
Generated Web Pages are web page files that are created by WordPress.
When it comes to social media, it can be very easy to post a status update or tweet here and there, particularly when it comes to professional accounts. Personal accounts, which tend to contain the more “juicy” tidbits may be visited more frequently than the more functional and boring business accounts. It is important to realize the need to post valuable content on a regular basis to see results for business related social media pages.
No matter the social media platform, consistency is key. Linkedin awards “Top Influencer” status based on your level of activity, which not only includes frequency, but also user interaction. Simply put, the more frequently you post valuable content, the higher your level of perceived influence will be; note the emphasis on the word “valuable” here.
Klout, a site that appoints a numerical score on user influence, advises that the best way for users to see improvements in scores is to consistently post highly engaging content that others will not only find valuable, but also act on via shares, comments and other measurable online actions.
Some key things to consider:
Post Regularly – Daily Updates, Offers, Tips, Best Practices
Avoid Duplicate Content – Bad for SEO
Keep Track – Spreadsheet, Dashboard